Did you know, the overharvesting of fish oil has led to the depletion of marine fish populations? Overfishing is responsible for destroying nearly A THIRD of the world’s fisheries.* 🎣
At Kendamil, from the very beginning, we made a commitment to be kinder on the planet in everything we do. Sourcing the finest sustainable ingredients for babies without compromising our nutritional value, has always been at the forefront of our values.
That’s why we have never, and WILL NEVER use fish-oil in any of our Kendamil product range. With a uniquely vegetarian recipe, our Kendamil formulas get all of the omega-3 DHA your little one needs right from the source: microalgae!

Let’s expand on these points. Ready for some science and sustainability, KendaFamily? 🌟
Worryingly, overfishing (often associated with commercial fishing) is responsible for destroying nearly A THIRD of the world’s fisheries. That’s a HUGE amount of ocean-based wildlife being harmed. And this means MASSIVE destruction to our delicate marine ecosystems.
By being kinder to the planet and using micro algae oil instead of fish oil in our Kendamil baby milk range makes all the difference to the marine environment without compromising ANY nutritional content.
In a nutshell, algal oil provides the omega-3 that a baby needs, without harming any creature, depleting our natural resources or hurting wildlife. Here are some benefits to sourcing microalgae oil instead of fish oil:

Overfishing has led to an imbalance in marine ecosystems. Plastic nets, hooks and debris are released into the oceans where fishing occurs, which are often a primary culprit in damaging sensitive marine ecosystems.

There are many who rely on sustainable, ethical fishing practices for their livelihood. Overfishing depletes resources for local communities.

This means that microalgae can provide our little ones with the omega-3 they need, without compromising nutritional value. It also allows our formulas to be UNIQUELY vegetarian-friendly. And no fishy smells!
Microalgae is the original source of omega-3 DHA. Fish accumulate omega-3 in their tissue because they consume microalgae.
Therefore, sourcing and harvesting microalgae is the kindest method to source a natural, cleaner omega-3 DHA. Many say this could make microalgae the ‘food of the future’ because it provides such high omega-3 content WITHOUT compromising the health of our planet.
Some facts about microalgae which prove it’s an incredibly sustainable source:

You might have heard the terms ‘DHA’ and even ‘ARA’ thrown around. You might also be wondering if and how they are beneficial to your baby.
Breast milk contains both ARA & DHA, long-chain polyunsaturated fatty acids (LCPUFAs) of the omega-6 and omega-3 series. Both these LCPUFAs are added to our baby milk.
These LCPUFAs are crucial for a baby's normal growth and development, supporting normal visual development in children and each of which are naturally present in breast milk*.
🍼 How does my baby get omega 3 DHA without taking fish oil?
You might have heard the popular belief that fish produce omega-3.
HOWEVER, here’s the crux of it all: fish DON’T produce their own omega-3. Just like humans, they need to get their DHA from their food. And “what’s the main source of omega-3 for fish?” you might ask? Microalgae!
By using microalgae oil instead of fish oil as the omega-3 DHA source for your little one’s development in all of our Kendamil baby milks, we're getting it directly from the source. ALL of the nutritional benefits while doing so sustainably. That's what we call a win-win!
🤔 How does Kendamil provide plant-based DHA??
Really, what you need to know is that omega-3 DHA is important for your little one’s development in a number of ways. Stick with us, here.
If we lost you there, don’t worry! To summarise, we provide not one, but TWO SOURCES of omega-3 to our Kendamil baby milk range to ensure your baby gets all the omega-3 DHA that they need. We provide one version of omega-3 (ALA), which the body converts naturally into DHA and we ALSO provide plant-based DHA direct from the source - microalgae!
By using plant-based DHA in all of our Kendamil baby milks we don’t compromise on nutrition OR the planet.
We will continue to do right by your little ones AND by the planet. Because, for us, the two are connected.
At Kendamil, we are not just providing a nourishing formula for your baby; we are doing our part to ensure the planet they inherit is as healthy and thriving as they are
That’s why we’re also palm oil-free and 100% British-made. We believe in supporting local farms and families. AND, because we source all our ingredients in the UK, we have a really (really!) small carbon footprint. A small footprint means BIG strides towards a healthier world! 🐟🦈🐠💙
We’re ever-committed to being a kinder, more traceable and more sustainable baby formula brand. Let’s protect our precious marine ecosystems. Let’s keep fish OUT of our baby milk and IN our oceans.
Thank you for supporting us in every sustainable step we’ve taken so far. 💙 🌏
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